We're a family-owned manufacturing business in Sialkot, built on the belief that great brands deserve great manufacturing partners — not just suppliers.
Sports Crafts
Founded in Sialkot
Our Story
Sports Crafts began as a small family workshop in the heart of Sialkot in 2010. What started with three sewing machines and a team of five has grown into a 40,000 sqft production facility employing over 200 skilled craftspeople.
Our founder grew up watching his father manufacture footballs for export — Sialkot's legendary craft. When the opportunity came to build something of his own, he combined that heritage with a modern vision: a factory built specifically to serve growing brands in Europe and North America.
Today we serve 500+ brand partners across 30+ countries — from grassroots sports clubs to multi-million pound activewear labels. Every stitch still carries the same care as day one.
See Our Factory →Our Journey
Sports Crafts begins with 3 sewing machines and 5 team members, producing football jerseys for local teams.
Secured first contracts with UK and German sports clubs. Expanded sewing lines and hired 30 additional staff.
Moved into new 20,000 sqft dedicated production facility. Achieved ISO 9001:2015 certification.
Expanded beyond team kits into compression wear, sports bras, and private label activewear for DTC brands.
Extended to 40,000 sqft with in-house sublimation printing and embroidery departments added.
200+ employees, 500+ brand partners, 50,000+ units per month capacity. Serving 30+ countries worldwide.
Our Values
We don't see clients as order numbers. We assign a dedicated account manager to every partner and stay available across time zones — WhatsApp, email, video call.
We refuse to compromise on quality. Every garment passes 3-stage QC, and we'd rather rework a batch than ship something that damages your brand.
Fair wages, safe working conditions, and a factory that treats every worker with dignity. BSCI and Sedex audited annually — always open book.
Your success is our reputation. We go beyond manufacturing — we advise on trends, fabrics, and sourcing to help you build a stronger brand.
Reorders should be identical to the first order. We keep production records, fabric lots, and approved samples on file for 3 years.
We've navigated EU compliance, US customs, UK post-Brexit import rules, and Amazon FBA requirements — so you don't have to figure it out alone.
The Team
Grew up in Sialkot's manufacturing ecosystem. 15 years building export relationships with EU and North American brands.
10 years in fashion & performance wear design. Leads tech pack development and fabric sourcing for all OEM clients.
Oversees all sewing lines, QC processes, and delivery schedules. Ensures every order ships on time, every time.
Manages EU & US export documentation, certifications, and customs compliance. Your goods arrive without delays.